Spending money on ads is scary because you just don’t know if that money is coming back. Hopefully bringing some of his friends. ...

Most ads absolutely suck at getting clients. Some ads are funny. Some ads are cinematic (whatever that means). Some ads are memorable....

You should really stop hard closing.   I started in sales about many years ago. Tried everything.    Phone sales.. Person to person. Cold...

Hi,   It's Thapelo.   If you have staff or you're thinking about getting staff... you should know about this. We're supposed to judge...

"We sell... or else."   David Ogilvy said that. He built the biggest ad agency on the planet.   Man had a philosophy about ads....

I've been selling and marketing things for many years.   You know what works every single time?   Every. Single. Time.   Simplifying.   ...

“Heyyyyyy, what’s new with you!?” Pretty common way to greet someone when you haven’t seen them for a while. Notice that we don’t ask:...

Was talking to a client yesterday. We were talking about how to improve ad performance. Let me give you one of the easiest ways to beat...

Let’s say you ran a pizza place, you have plenty of competition so what do you say to stand out? Most people fall for this trap: “Our...